Community Talks Ep 8: Driving Success by Boosting Community Value
The ever-growing span of communities in a company’s internal processes has highlighted the importance of involving executive teams to drive engagement metrics and demonstrate value. Community managers should, thus, invent strategies and build communities that increase CSAT, engagement, and conversion.
In this episode of community talks, our speakers explain the need to adopt a cross-functional approach and how community managers can set long-term goals for achieving growth.
What you’ll learn:
- Leveraging existing community trends to drive community success
- How managers must articulate data to boost community engagement
- Adding social attribution to sales via online communities
- Understanding the vertical aspects of communities
- How to set long-term community objectives for business growth
- Where to start from? Key tips for novices.
Featured Speakers
Dani Weinstein
Community Builder, Strategist & Advisor Enabling Customer Success
Dani Weinstein has mastered the changing community landscape with his extensive experience in community management, support, operations, business development, and product management. He has proved his passion for building powerful communities by bringing people together via a strong network and driving operational efficiencies. Dani, being a community enthusiast, believes in combating every challenge that comes his way through his analytical skills and building lasting and deeper customer relationships.
John Summers
Senior Manager, Community Practice
Grazitti Interactive
John Summers is an accomplished, innovative, and goal-oriented professional with an extensive background in leading cutting-edge business transformation initiatives in marketing and community operations. He has repeatedly demonstrated his skills in the development and implementation of key strategies resulting in enhanced efficiency and effectiveness in community growth. He has a knack for providing transformational leadership to cross-functional teams. John is also recognized as a collaborative communicator capable of cultivating key relationships focused on promoting cohesive best practices and program excellence.