Google Analytics 4 Migration Checklist

Google Analytics 4 is here and there are some stark differences between GA4 and Universal Analytics.

While the phasing out of Universal Analytics raised some critical questions among business marketers worldwide, marketers have realized the importance of upgrading to Google Analytics 4. With the help of this new analytics tool, you’ll be able to leverage predictive metrics and machine learning.

GA4 will help you improve your ability to understand customer interaction across devices.

So, here is an infographic that provides a quick overview of the steps that need to be followed for Google Analytics 4 (GA4) migration.

To view this infographic in high-resolution, click here.