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fourth-edition

Welcome to the fourth edition
of Marketing (re)Focus!

Where the Boundaries of Marketing are
Both Tested and Expanded.

Celebrating three years of groundbreaking success, this year, we plunged into the dynamic world of artificial intelligence and its profound impact on the marketing landscape. Our experts discussed how AI is reshaping strategies & operations, setting new standards for excellence & innovation in marketing.

Side elements

AI and Marketing: The Symbiotic
Future

The marketing landscape is evolving rapidly, making it crucial for businesses to leverage AI to refine their marketing strategies and deliver more personalized customer experiences.

This year, the event focused on how AI can be integrated within marketing to identify, predict, and shape customer behavior and decision-making processes.

At the conference, top marketing minds shared insights into successful strategies and innovative applications of AI in marketing.

Here’s what Marketing (re)Focus, 2024 covered:

KEYNOTE SESSION

Humans and AI in Harmony: The Future of Marketing is a Collaborative Symphony

Keynote Session

In this session, we’ll cover:
  • The Rise of Marketing’s Dynamic Duo
  • The Irreplaceability of Human Minds
  • Impressive capabilities of AI

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PANEL DISCUSSION

Empowering Marketing Operations With AI for Precision and Impact

Keynote Session

In this session, we’ll cover:
  • The Power of AI in Action
  • Building a Successful Marketing Strategy

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PANEL DISCUSSION

Beyond Cookies: Transformative Approaches to Marketing and Business Growth

Keynote Session

In this session, we’ll cover:
  • Understanding the Cookieless Landscape
  • Challenges & Opportunities in the Cookieless Transition

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FIRESIDE CHAT

Cultivating Customer Advocacy Through Shared Experiences

Keynote Session

In this session, we’ll cover:
  • The Shift From Reviews to Shared Experiences
  • The Psychology of Advocacy Through Shared Experiences

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FIRESIDE CHAT

The Strategic Advantage of Predictive AI and Data Integration

Keynote Session

In this session, we’ll cover:
  • Predictive AI and Its Role
  • Crafting Effective Marketing Strategies With Predictive AI

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PANEL DISCUSSION

From Siloed to Seamless: Unifying the Customer Journey with AI

Keynote Session

In this session, we’ll cover:
  • How AI Integration Breaks Down Silos
  • How to Create a Seamless Customer Journey

Watch Now

Our Distinguished Speakers

Jay Pattisall

Jay Pattisall

VP, Principal Analyst, Forrester
Muhammad Musharaf

Muhammad Musharaf

Senior Director, Fitch Group Inc.
Lauren Hagerty

Lauren Hagerty

Senior Director of Marketing & Communication, WeSolv
Michael Hartmann

Michael Hartmann

Founder / Principal, Hartmann Advisory Group LLC
Adrian Speyer

Adrian Speyer

Vice-President Marketing & Community, MatchPoint
Corey Bayless

Corey Bayless

Director, Prudential Insurance
Aristomenis Capogeannis

Aristomenis Capogeannis

Sr. Director, Enterprise Revenue Marketing, NVIDIA
Alan Aisbitt

Alan Aisbitt

Community Industry Expert & Founder of A2 Community Growth
Helen Yu

Helen Yu

Founder & CEO, Tigon Advisory Corp.
Paul Wilson

Paul Wilson

Chief Strategist, GTM Systems
Jay Pattisall

Jay Pattisall

VP, Principal Analyst, Forrester
Muhammad Musharaf

Muhammad Musharaf

Senior Director, Fitch Group Inc.
Lauren Hagerty

Lauren Hagerty

Senior Director of Marketing & Communication, WeSolv
Samir Mehta

Samir Mehta

SVP, Digital Experiences & Product Strategy, Iron Horse
Manimala Hazarika

Manimala Hazarika

Fractional CMO | Growth Marketing consultant
Joseph Cantu

Joseph Cantu

Vice President of Digital, Fusable
Amit Sharma

Amit Sharma

Marketing Automation Practise head, Grazitti Interactive
Harshdeep Kaur

Harshdeep Kaur

Lead Data Analyst – Analytics, Grazitti Interactive
Pankaj Sabharwal

Pankaj Sabharwal

Senior Manager- Digital Marketing, Grazitti Interactive
Alok Ramsisaria

Alok Ramsisaria

CEO, Grazitti Interactive
Shivraj Asthana

Shivraj Asthana

President, Grazitti Interactive
Shaveta Sharma

Shaveta Sharma

Technical Delivery Manager, Grazitti Interactive
Arwinder Kaur

Arwinder Kaur

Vice President of Marketing, Grazitti Interactive
Bharat Sethi

Bharat Sethi

Product Manager, SearchUnify
Garima Aneja

Garima Aneja

Lead – Product Marketing, SearchUnify
Karishma Srivastava

Karishma Srivastava

Digital Marketing Manager, Grazitti Interactive

Our Event-Exclusive Offers

Marketing Automation

Marketing AutomationMarketing Automation Hover

  • Book a Demo of GMAC (Asset Template Generator)
  • Adoption Assessment of Your MAP
  • 20 hours of Consultancy Session on Migration.

Claim Your Offer

Keynote Session

Digital Marketing

Digital MarketingDigital Marketing hover

  • Web Analytics Audit
  • SEO & SEM Consultation
  • Social Media Assessment

Claim Your Offer

Keynote Session

Analytics

AnalyticsAnalytics

  • Free Demo of Omnichannel Marketing Analytics Dashboard
  • Complimentary Data Analytics Consultation

Claim Your Offer

Keynote Session

Online Communities

Online CommunitiesOnline Communities Hover

  • A Complimentary Online Community Audit
  • Complimentary Consultation for Community Platform Selection

Claim Your Offer

Keynote Session
Right Effect

Why Attend Watch
?

connect

Connect

Join global marketers to explore the impact of AI on marketing strategies and gain insights
from industry leaders.

inspired

Get Inspired

Draw inspiration from industry-leading speakers
and be equipped to embrace new challenges in the
AI-driven marketing landscape.

inspired

Experience

Experience a comprehensive virtual conference
with top-notch keynote speakers,
community-building activities, award ceremonies,
and much more.

grow

Grow

Engage in live discussions with seasoned experts,
diving into enriching conversations and valuable
insights. Don’t miss out on exclusive event-only offers
waiting for you.

Discover the Next Wave
of Marketing Excellence

Get ready for an exhilarating ensemble of speakers, with a repertoire of keynotes, panel discussions, fireside chats, and inquisitive Q&As, all dedicated to the transformative prowess of AI in marketing.

Uncover Actionable Insights

Learn how to guide critical marketing decisions, manage key resources, and delight customers in the new age of marketing.

Watch Now!