The Moscone center is all prepped to accelerate the most awaited 3-day marketing event – The Marketing Nation Summit 2018.
Panel discussions, meaningful keynotes, creative workshops, interesting exhibits, smart interactions, and lots of networking are a few things to look forward to at this summit. So much to attend in such little time! We have segmented all the activities into just three categories to help you decide on your priorities and make the most of your time.
Learning
The summit offers abundant of learning opportunities. The major ones are the following four.
GDPR being the elephant in the room, the Marketing Nation Summit is the ideal place to have all your queries answered. This summit houses various knowledgeable workshops, an interaction with the Marketo champions, a session explaining the Marketo roadmap for 2018.
You should also look out for various solutions to the data retention policy implemented by Marketo.
Connect with Marketo partners over the Partner Summit and also find out how far has Marketo been able to implement upgrades that were discussed in the 2017 roadmap.
Learn about Marketo’s AI initiatives, including predictive content, and how it can help you improve your marketing and engagement strategies.
Marketing
Marketing is the first step for effective promotion of your product(s)/service(s) and this summit is a platform where it’s easiest to find the relevant audience. While interacting with the audience, you should aim at generating demand for your product/services. To be effective while marketing on this kind of a platform, you need to be well prepared with your marketing pitch and thorough with your USP’s.
When Marketing, keep the following tips handy:
- Circulate good stories of your brand
- Look after your brand reputation, it is the biggest asset!
- Make the most of your time by addressing people in groups rather than individually
- Engage only in meaningful and promising advertising
Get the most of your marketing experience at the Marketing Nation Summit as it is the primary step to selling!
Networking
Marketo nation Summit will host numerous Marketo Champions and fearless marketers who have aced their spaces. This is a great opportunity to interact with them. Building healthy relations is the backbone of success in business and the goal you must aim to achieve through networking here is creating acceptance for the idea you offer. It is again your marketing skills that facilitate strong networking and this summit is an excellent stage to be leveraged for building the right connections with the right people.
Some useful points to keep in mind while networking are:
- Find out what others have to offer or sell
- Discover ways to support one another
- Share your own experiences and offer advise
- Create a mutually beneficial relationship
- Capitalize on your personal brand