The Transformative Potential of AI in Healthcare by Prakriti Kaushik | Analytics “Technology, through automation and artificial intelligence, is definitely one of the most disruptive sources.”— Alain Dehaze, former CEO of The[…]
Dreamforce 2024 Recap: Top 11 Highlights You Shouldn’t Miss by Ruchika Rana | Salesforce Another exhilarating edition of Dreamforce went by, and this year's event was nothing short of transformative. Hosted in the heart of San Francisco,[…]
Creating an Effective HubSpot CRM Implementation Plan by Swati Saini | HubSpot, Marketing Automation Effective customer relationship management is a complex endeavor. With disparate data sources and incompatible systems, organizations often face[…]
Optimizing Marketing Investments With WordPress-Marketo Integration by Sanjana Rikhi | WordPress-Marketo Connector As of 2024, approximately 810 million websites are powered by WordPress, representing a substantial 43%¹ of all websites. Renowned as a content[…]
How to Collect and Use First-party Data for Your Business by Poonam Bhardwaj | Digital Marketing & Analytics First-party data is becoming the cornerstone of successful marketing strategies. When you collect data directly from your customers, you unlock a[…]
The CX Revolution in Financial Services: Key Trends & Salesforce’s Transformative Impact by Kajal Chib | Salesforce In a world where products can be replicated, a memorable customer experience (CX) is the most powerful differentiator. With endless choices at[…]
Salesforce Agentforce: Transforming Customer Service and Sales with Autonomous AI by Ruchika Rana | Salesforce Table of Contents Introduction What is Agentforce? Four Pillars of Agentforce Key Features and Benefits of Agentforce Understanding[…]
Empowering Your IPO Journey: How Salesforce Solves 4 Key Challenges by Ruchika Rana | Salesforce Taking your company public is like embarking on the most exhilarating and challenging adventure. It’s a moment that promises growth and[…]
IP Warming for Effective Email Marketing by Arjun Gupta | Email Marketing, Marketing In the fast-paced world of digital marketing, email remains a cornerstone of customer engagement and communication. However, the success of email[…]
Why Hyperautomation is the Next Big Thing in Automation Testing by Kriti Pahuja | QA & Testing, Quality Assurance As organizations strive to keep pace with rapid technological advancements, the demand for more sophisticated and integrated testing solutions is[…]