Oracle Eloqua Components: The Secret Sauce to Create Customizable, Responsive Emails and Landing Pages by Kajal Chib | Eloqua, Marketing Automation Businesses leveraging personalization witness a significant 40% boost in ROI(i). It’s no secret that personalization is ‘the key’ when it[…]
Your Essential Guide to Marketing Automation for Business Growth by Kajal Chib | Marketing Automation Remember the days of mass emailing, hoping for a conversion miracle from an unknown audience? Well, those days are as archaic as dial-up internet[…]
How Marketing Cloud Account Engagement is Transforming the Healthcare Industry by Kajal Chib | Marketing Automation, Pardot The global healthcare automation market is set to hit $4.2 million by 2028, at a CAGR of 5% during the forecast period(i). Within this[…]
Decoding Community ROI: Need of the Hour – Chapter Rewind by Subhodeep Mukherjee | Communities Have you ever wondered if your online community is truly benefiting your business? In today's digital age, most companies leverage online[…]
Server-Side Tagging in GTM – The Future of Website Tracking by Poonam Bhardwaj, Karishma Srivastava | Digital Marketing & Analytics, Tag Management System The digital marketing landscape is undergoing a seismic shift. By the end of 2024, third-party cookies, a cornerstone of online advertising, will be[…]
Navigating the Telephony Maze: Choosing Between Native and Non-Native Salesforce Integration by Ruchika Rana | Salesforce 74% of organizations say that cloud phone systems are their most urgent investment priority.[i] When organizations strive to deliver exceptional[…]
All You Need to Know About Migrating From Tableau Server to Tableau Cloud by Prakriti Kaushik | Analytics In the world of data analytics and business intelligence, Tableau has long been recognized as a powerful and user-friendly tool. On top of that,[…]
How to Enable Quick Case Escalation In Your Khoros Community? by Amandeep Singh, Subhodeep Mukherjee | Communities, Khoros Swift and effective customer support can either make or break your Khoros community. Whether troubleshooting technical issues or seeking product[…]
Customer Service 2.0: Building Stronger Relationships Through Personalized, Proactive and Connected Support by Ruchika Rana | Salesforce 45% of service decision-makers are now using AI, a significant increase from just 24% in 2020.[i] This rapid adoption signifies a major shift: AI[…]
Salesforce CRM Analytics: Close More Deals, Faster by Kajal Chib | Salesforce Like a skilled artist, a business leader paints with statistics, blending data points into a masterpiece of strategy and foresight. Statistics are[…]