Turn Your Leads Into Loyal Customers With Adobe Marketo Engage’s Lead Lifecycle Program by Kajal Chib | Marketing Automation, Marketo “Make the customer the hero of your story.” - Ann Handley In the realm of business, it's not only about selling products; it's also about[…]
The Future of Sales Collaboration: Salesforce Slack Sales Elevate by Ruchika Rana | Salesforce In the ever-evolving landscape of technology and business, collaboration, and productivity have taken center stage. One notable fusion of tech[…]
A Practical Approach to Customer Segmentation in Salesforce Marketing Cloud by Vishnu Dass | Salesforce Marketing Cloud Customer segmentation plays a pivotal role in modern marketing scenarios. 47.1% of companies that exceed their revenue goals have admitted to[…]
Salesforce Einstein Analytics: The Key to Smarter and Effective Sales Processes by Vishnu Dass | Analytics Data is the new currency. - Marc Benioff, CEO of Salesforce Data isn't just a resource; it's a strategic asset that can propel your team to new[…]
Driving Marketing Success: How Interactive Videos Transform User Engagement by Shreya Khanduja | Design, Videos In today's digital age, traditional marketing strategies need a fresh approach to engage and captivate audiences. Enter interactive videos – a[…]
Fine-Tuning, Deploying, and Training Machine Learning Models With Hugging Face by Kritika Saini | Artificial Intelligence ‘AI is becoming the default way to build all tech.’ - Clement Delangue. In this evolving digital landscape, Artificial Intelligence (AI)[…]
Breaking Down Organizational Silos With AI & Cognitive Technology: Insights From Our Session at TSIA World ENVISION by Aastha Thakur | TSIA "Silos are the biggest obstacle to agility and innovation." - John Chambers, former CEO of Cisco In the fast-paced world of modern business, think[…]
7 Reasons Why Every Business Should Be Using Adaptive Learning by Shreya Khanduja | Design, Videos In today’s ever-evolving corporate training landscape, the demand for personalized learning experiences has become increasingly evident. Each[…]
Next Generation of Khoros Communities: Revolutionizing Customer Experience by Subhodeep Mukherjee | Communities Online communities serve as a platform where customers can connect not only with each other but also develop a loyal and strong bond with the brand[…]
Shopify Marketo Integration: Merging Customer Data by Sanjana Rikhi | Cartiveo Imagine this: You've got a treasure trove of old customer data and orders just sitting there, gathering digital cobwebs in your Shopify store.[…]