July, 2020 | Grazitti Interactive

Conversational AI: The Future of Customer Experience

by Arjun Gupta | Artificial Intelligence, Data Science

“Hey, Siri!” Even if you don’t have an iPhone, it’s quite likely that you’ve heard of Siri before. With the introduction of Amazon’[…]

Boost Your Business Immunity With Content Marketing During COVID-19

by Aastha Thakur | Content Marketing, Marketing

“Content Marketing is all the Marketing that’s left.” - Seth Godin The world is in uncharted waters and everyone is wondering what they[…]

Custom Revenue Schedules: An Upgraded Version of Salesforce’s Standard (Revenue Schedule) Functionality

by Paridhi Gupta | Sales Cloud, Salesforce

The subscription economy is the offshoot of the paradigm shift in business to put consumers in the nucleus of everything, including revenue generation[…]

SnowFlake: A Clean and Fresh Approach to Cloud Data Warehousing

by Arjun Gupta | Data Science, Data Warehouse

Massive data volumes are driving the rising demand for effective business intelligence solutions. With a data warehouse, you get enhanced business[…]

3 Smart Ways to Tie the Knot Between Privacy and Personalization

by Aastha Thakur | Information Security

Up until the recent past, the right to privacy was invisible and intangible to end-users. But when the world witnessed data breaches, customers grew[…]

Color Psychology for eCommerce: All You Need To Know

by Chandni Wadhwani | eCommerce

Persuading or convincing shoppers to buy is an art. Retailers have a huge list of tactics that influence how consumers shop and for what. Of these[…]

Why is Email Marketing Important for eCommerce?

by Chandni Wadhwani | eCommerce

“Email marketing is the only guaranteed delivery option the Internet has left.” — Wall Street Journal[…]

Improve Your HTML5 Search Results

by Pooja Tiwari | Design, MadCap Flare

Creating useful content is only half the battle won—it is also important for you to make sure that your readers are able to find information without[…]

Turn a New Leaf in Educational Technology With Marketo

by Aastha Thakur | Marketing Automation, Marketo

“Ed-Tech is the next Fintech” - David Bainbridge Educational technology (Ed-Tech) delivers interactive course content to today’s e-powered[…]

Multi-Touch Attribution in HubSpot 101

by Nikhil Aggarwal | HubSpot, Marketing Automation

A lead never becomes a customer in one go. Visiting a website doesn’t mean that a lead is now sales-ready or is ready to become an opportunity. When[…]

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Conversational AI: The Future of Customer Experience

Boost Your Business Immunity With Content Marketing During COVID-19

Custom Revenue Schedules: An Upgraded Version of Salesforce’s Standard (Revenue Schedule) Functionality

Color Psychology for eCommerce: All You Need To Know

Why is Email Marketing Important for eCommerce?

Improve Your HTML5 Search Results

Turn a New Leaf in Educational Technology With Marketo

Multi-Touch Attribution in HubSpot 101

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